brisk commercial
1.) The people in the video are Eminem and the Director of Brisk.
2.) Eminem wants to do a commercial with a good products and with what he demands and he got it with the “Brisk Ice Tea”, Director doesn’t give Eminem what he wants.
3.) The casting influences how I see the character because it makes him tough with an attitude of not caring.
4.) There was no costume to my character he was dressed normal like he would normally.
5.) The video set is in an cube that leads to many activites.
6.) The setting is significant because how it changes setting due to what he wants.
7.) What stands out about the setting is how it changes frequently.
8.) Shots used in the video were wide and it didn’t affect the story.
9.) Camera angles used
10.) The camera is acting as the eyes of the audience not the character.
11.) The camera moves along with the character and it affects the way the audience sees the acting.
12.) The camera does not use slow motion at all.
13.) Fdf
14.) There is music and it is the music Eminem raps to but has a different beat to it and affects the video with emotion.
15.) No there are no other sound effects.
Wednesday, July 6, 2011
FA 1435 Introduction to Electronic Art and Design: Blog #3 - ANATOMY OF A SCENE
Commercial
Doritos- Pug Attack
Character and Casting
Who is in the video?
There is no celebrities or famous people in this Doritos commercial only a couple and a dog.
What is each person’s motivation in the video? (In other words, what does each character want?)
In this video, the guy wants to show that he is the "cool" one because he has the Doritos and the dog does not.
The girl just wants her boyfriend not to provoke the dog or hurt him but it ends up being the other way.
The dog in this commercial wants the Doritos and to prove to the guy that he is stronger and has power over him when it comes down to who takes the bag of Doritos.
How does the casting influence how you see the characters?
casting influences how I see the characters because usually there are celebrities in commercials who we have seen in movies and stuff like that but in this commercial there is no famous person, the people of this commercial are just our every-day "average" and normal people which shows the viewer that anyone can buy Doritos.
How do costumes contribute to how you see the characters?
Costumes contribute to how I see the characters because it's what also ads to the emotion of the commercial. in this one, the people in the ad are wearing casual and normal clothes which makes us see that they're just normal people like us and it will persuade us to buy the Doritos.
Setting
Where is the video set?
This video is set in the girl's house. in the commercial she tells her boyfriend not to hurt her dog which means they are at her house.
Why/how is this setting significant?
Once again, this is another way of showing that these people are like us in many ways. The setting is another way to persuade us to buy those Doritos because it kind of shows that since they are normal, every day people we see walking in the streets then we can have Doritos too. This shows that Doritos aren't just for celebrities. The setting also helps the viewer understand the "story". In this case, we see the dog outside of the house and he knocks the door down & the guy too just to get the Doritos and this helps create a stronger reaction from the viewer.
What stands out about the setting?
What stands out about the setting here is pretty much the whole thing. This commercial seems to have been recorded in a typical house with a glass door, windows, picture frames on the walls, trees outside, etc. The simplicity of the setting is what stands out the most.
Camera Work
What kinds of shots were used in the video? (Long, wide, etc) How did they affect the story?
There are long shots and close-up shots in this commercial. They type of shots used affect the story because it adds to the emotion and in this case created more of like suspense. When there were close-ups, we got the feeling like something was going to happen, something intense. The long shots helped us see the surroundings and what was happening which made us estimate what was going to happen next in the story and all of this added suspense and excitement to the commercial.
What kind of camera angles was used?
The camera is always angled directly at the object. When the camera is on the guy, it is pointing from the front so we can see all of the guy's face and not just parts of it. this also happens with the dog, tha ngle is always directly towards whatever is being filmed.
What point-of-view do the camera angles suggest? Is the camera acting as the eyes of a character or of the audience?
We can see every one's point of view with the camera angles. When the camera is on the dog, this seems as if it's the guy that is looking at the dog but then when it's on him it shows as if we were looking through the dogs eyes. Also, it also shows the girl's point of view because she's just sitting there watching all of this as it's happening, she has front row seats to it!
How does the camera move? What effect does camera movement have on viewers?
The camera moves from object to object. It starts off with the guy and then we see the dog, and lastly the girl and also moves with the dog's movement. The effect is that by the camera's movement, we can see the story and we know what's going to happen next.
Does the film use slow motion?
Yes, it uses slow motion when the dog is running towards the guy.
How is the film edited? What effect does the editing have on you?
Well, this commercial just goes from face to face, this is to get straight to the point. there aren't any distractions in between shots for example transitions.
Mood and Soundtrack
Is there music? How and when is it used? What is its effect? What mood does it create?
There is music through out the whole film. The effect is that the music here creates the emotion of the viewer. It makes it suspense and because of the music we can assume that something is going to happen to the guy. The music in this commercial is like an intense sound track which again, adds to the emotion of the film which results in a stronger reaction from the viewer.
Are there other sound effects?
Besides the music, there is only a little bit of talking and at the end we can hear the crunching of the Doritos.
Does the film make use of voice overs? When? What is their effect?
There is no voice overs
How else besides music is the mood created?
Besides music, the mood is created with the types of camera shots used and the setting as well, it adds to the suspense of this film.
Movie Trailer
Paranormal Activity Trailer
Character and Casting
Who is in the video?
In this video, there is no celebrities. The people in this movie are not famous (weren't before this movie).
What is each person’s motivation in the video? (In other words, what does each character want?)
The girl, Katie,wants to know what is in their house and why this is happening to them and the guy just wants to prove that the girl is wrong and that there is nothing in their house.
How does the casting influence how you see the characters?
In this trailer, it is shown as other people are watching the movie which shows that normal people are in a movie theater watching this movie and are getting scared. this influences how i see the characters because it shows that this can happen to anyone.
How do costumes contribute to how you see the characters?
The costumes can show what kind of genre the movie is for example The Lord of The Rings is way different than this one. the characters in this trailer are just normal people.
Setting
Where is the video set?
The video is set at a movie theatre.
Why/how is this setting significant?
this is significant because it contributes to the reaction that the audience will get from watching this video. For example, with me as I watched this i saw that the people in the movie are just (once again) "normal" people, there was no one famous sitting in that movie theatre and in this case it made the movie seem scarier.
What stands out about the setting?
What stands out is the fact that it's filmed at a movie theatre. This stands out because I had never seen that before, it makes the viewer have a stronger reaction.
Camera Work
What kinds of shots were used in the video? (Long, wide, etc) How did they affect the story?
There are long, wide, and close-up shots. They affect the story because it shows you what's happening and makes this trailer more intense when they close up on a person because you can see their expressions and it scares you more.
What kind of camera angles was used?
There were many angles used. They shot from the sides and directly straight forward.
What point-of-view do the camera angles suggest? Is the camera acting as the eyes of a character or of the audience?
The angles suggest that you are another person in that movie theatre room watching this movie. It is acting as the eyes of the audience.
How does the camera move? What effect does camera movement have on viewers?
The camera moves from the audience in the theatre room to the screen and to the actual characters on the movie. This also creates that intense reaction and makes it more suspenseful because you're not exactly sure of what's going to happen next.
Does the film use slow motion?
No there really isn't much slow motion used.
How is the film edited? What effect does the editing have on you?
The film is edited with transitions and light affects. The effect it has is that it makes the trailer scary and makes you feel the suspense of the movie
Mood and Soundtrack
Is there music? How and when is it used? What is its effect? What mood does it create?
No there isn't actual music. But there's like scary soundtrack playing and then silence. The mood is suspense. By doing this, you don't know what to expect or if something is going to pop out of nowhere and you get scared.
Are there other sound effects?
There's a lot of screaming. this also adds to the mood because you see the people in the theatre screaming out of nowhere and it scares you too.
Does the film make use of voiceovers? When? What is their effect?
no there's no voiceovers
How else besides music is the mood created?
With the audience in the movie theatre and the screams. This shows how scared everyone in the room is and it gives you chills. It's what creates the mood and your reaction.
Doritos- Pug Attack
Character and Casting
Who is in the video?
There is no celebrities or famous people in this Doritos commercial only a couple and a dog.
What is each person’s motivation in the video? (In other words, what does each character want?)
In this video, the guy wants to show that he is the "cool" one because he has the Doritos and the dog does not.
The girl just wants her boyfriend not to provoke the dog or hurt him but it ends up being the other way.
The dog in this commercial wants the Doritos and to prove to the guy that he is stronger and has power over him when it comes down to who takes the bag of Doritos.
How does the casting influence how you see the characters?
casting influences how I see the characters because usually there are celebrities in commercials who we have seen in movies and stuff like that but in this commercial there is no famous person, the people of this commercial are just our every-day "average" and normal people which shows the viewer that anyone can buy Doritos.
How do costumes contribute to how you see the characters?
Costumes contribute to how I see the characters because it's what also ads to the emotion of the commercial. in this one, the people in the ad are wearing casual and normal clothes which makes us see that they're just normal people like us and it will persuade us to buy the Doritos.
Setting
Where is the video set?
This video is set in the girl's house. in the commercial she tells her boyfriend not to hurt her dog which means they are at her house.
Why/how is this setting significant?
Once again, this is another way of showing that these people are like us in many ways. The setting is another way to persuade us to buy those Doritos because it kind of shows that since they are normal, every day people we see walking in the streets then we can have Doritos too. This shows that Doritos aren't just for celebrities. The setting also helps the viewer understand the "story". In this case, we see the dog outside of the house and he knocks the door down & the guy too just to get the Doritos and this helps create a stronger reaction from the viewer.
What stands out about the setting?
What stands out about the setting here is pretty much the whole thing. This commercial seems to have been recorded in a typical house with a glass door, windows, picture frames on the walls, trees outside, etc. The simplicity of the setting is what stands out the most.
Camera Work
What kinds of shots were used in the video? (Long, wide, etc) How did they affect the story?
There are long shots and close-up shots in this commercial. They type of shots used affect the story because it adds to the emotion and in this case created more of like suspense. When there were close-ups, we got the feeling like something was going to happen, something intense. The long shots helped us see the surroundings and what was happening which made us estimate what was going to happen next in the story and all of this added suspense and excitement to the commercial.
What kind of camera angles was used?
The camera is always angled directly at the object. When the camera is on the guy, it is pointing from the front so we can see all of the guy's face and not just parts of it. this also happens with the dog, tha ngle is always directly towards whatever is being filmed.
What point-of-view do the camera angles suggest? Is the camera acting as the eyes of a character or of the audience?
We can see every one's point of view with the camera angles. When the camera is on the dog, this seems as if it's the guy that is looking at the dog but then when it's on him it shows as if we were looking through the dogs eyes. Also, it also shows the girl's point of view because she's just sitting there watching all of this as it's happening, she has front row seats to it!
How does the camera move? What effect does camera movement have on viewers?
The camera moves from object to object. It starts off with the guy and then we see the dog, and lastly the girl and also moves with the dog's movement. The effect is that by the camera's movement, we can see the story and we know what's going to happen next.
Does the film use slow motion?
Yes, it uses slow motion when the dog is running towards the guy.
How is the film edited? What effect does the editing have on you?
Well, this commercial just goes from face to face, this is to get straight to the point. there aren't any distractions in between shots for example transitions.
Mood and Soundtrack
Is there music? How and when is it used? What is its effect? What mood does it create?
There is music through out the whole film. The effect is that the music here creates the emotion of the viewer. It makes it suspense and because of the music we can assume that something is going to happen to the guy. The music in this commercial is like an intense sound track which again, adds to the emotion of the film which results in a stronger reaction from the viewer.
Are there other sound effects?
Besides the music, there is only a little bit of talking and at the end we can hear the crunching of the Doritos.
Does the film make use of voice overs? When? What is their effect?
There is no voice overs
How else besides music is the mood created?
Besides music, the mood is created with the types of camera shots used and the setting as well, it adds to the suspense of this film.
Movie Trailer
Paranormal Activity Trailer
Character and Casting
Who is in the video?
In this video, there is no celebrities. The people in this movie are not famous (weren't before this movie).
What is each person’s motivation in the video? (In other words, what does each character want?)
The girl, Katie,wants to know what is in their house and why this is happening to them and the guy just wants to prove that the girl is wrong and that there is nothing in their house.
How does the casting influence how you see the characters?
In this trailer, it is shown as other people are watching the movie which shows that normal people are in a movie theater watching this movie and are getting scared. this influences how i see the characters because it shows that this can happen to anyone.
How do costumes contribute to how you see the characters?
The costumes can show what kind of genre the movie is for example The Lord of The Rings is way different than this one. the characters in this trailer are just normal people.
Setting
Where is the video set?
The video is set at a movie theatre.
Why/how is this setting significant?
this is significant because it contributes to the reaction that the audience will get from watching this video. For example, with me as I watched this i saw that the people in the movie are just (once again) "normal" people, there was no one famous sitting in that movie theatre and in this case it made the movie seem scarier.
What stands out about the setting?
What stands out is the fact that it's filmed at a movie theatre. This stands out because I had never seen that before, it makes the viewer have a stronger reaction.
Camera Work
What kinds of shots were used in the video? (Long, wide, etc) How did they affect the story?
There are long, wide, and close-up shots. They affect the story because it shows you what's happening and makes this trailer more intense when they close up on a person because you can see their expressions and it scares you more.
What kind of camera angles was used?
There were many angles used. They shot from the sides and directly straight forward.
What point-of-view do the camera angles suggest? Is the camera acting as the eyes of a character or of the audience?
The angles suggest that you are another person in that movie theatre room watching this movie. It is acting as the eyes of the audience.
How does the camera move? What effect does camera movement have on viewers?
The camera moves from the audience in the theatre room to the screen and to the actual characters on the movie. This also creates that intense reaction and makes it more suspenseful because you're not exactly sure of what's going to happen next.
Does the film use slow motion?
No there really isn't much slow motion used.
How is the film edited? What effect does the editing have on you?
The film is edited with transitions and light affects. The effect it has is that it makes the trailer scary and makes you feel the suspense of the movie
Mood and Soundtrack
Is there music? How and when is it used? What is its effect? What mood does it create?
No there isn't actual music. But there's like scary soundtrack playing and then silence. The mood is suspense. By doing this, you don't know what to expect or if something is going to pop out of nowhere and you get scared.
Are there other sound effects?
There's a lot of screaming. this also adds to the mood because you see the people in the theatre screaming out of nowhere and it scares you too.
Does the film make use of voiceovers? When? What is their effect?
no there's no voiceovers
How else besides music is the mood created?
With the audience in the movie theatre and the screams. This shows how scared everyone in the room is and it gives you chills. It's what creates the mood and your reaction.
Blog #3: Anatomy of the Scene
Movie Trailer
Harry Potter and the Deathly Hallows Part 2 Trailer
Movie Trailer
Harry Potter and the Deathly Hallows Part 2 Trailer
(Because I have a Mac, I couldn’t watch the Apple movie trailers without downloading Quicktime, so I just chose a movie that I saw on the Apple website and watched the trailer on Youtube).
Character and Casting
1. In this video, the main characters featured were Harry Potter (Daniel Radcliffe), Hermione Granger (Emma Watson), Ron Weasely (Rupert Grint), and Voldemort (Ralph Fiennes). There are also minor characters featured such as Severus Snape (Alan Rickman), Molly Weasely (Julie Walters), and so forth. However, since this is the final movie, a large majority of the trailer shows Harry Potter and Voldemort because this is the movie where the big battle is going to happen.
2. In this movie, all the characters take one of two standpoints; they are either supporting or against Voldemort. Harry Potter along with his friends Hermione and Ron are all completely against Voldemort in this movie. In fact, a large majority of the last movie is spent with Harry, Ron, and Hermione trying to find Horcruxes, which are objects which Voldemort has placed his soul in. They want to find them and destroy them all so that he cannot return. Their goal is to keep Voldemort from gaining control of the wizarding world. Meanwhile, Voldemort and his Death Eaters are trying to take over the wizarding world so that Voldemort can rule however he wants. They do this through the use of very corrupt tactics.
The actors themselves are motivated because this is the very last movie of the Harry Potter series, so they wish to finish with a bang. Because this series has lasted so long, the actors want to do their best since it will be their very last time performing as characters from the Harry Potter series.
3. In the case of this movie, the casting does very little to influence me. The first time I saw the majority of these characters in a movie were in the Harry Potter series. Thus, I do not have any prior knowledge of them or their acting skills. Instead, my perception of them developed as I continued watching each new Harry Potter movie. Because I have not seen these actors (Daniel Radcliffe, Emma Watson, Rupert Grint, etc) act in any other movies, my mind has begun to really see them as their characters. However, if I ever watch a movie in the future with these actors, I will most definitely see them differently. In the back of my head, I will always remember these actors as the Harry Potter characters who are capable of magic and the like.
4. Costumes are a major contributor to how I see the characters because like most people, what I see influences what I think. Thus, seeing the actors in wizard robes and carrying wands most definitely help me to believe that these actors are really wizards and witches. Not only, that but because this is a series, the costumes change a little bit in every new movie. Gradually, the actors have moved away from robes and into teenager garb. Since the fact that these characters are wizards have already been established, this shift towards teenage attire only helps me to believe that these characters are real and growing up with the passing of each film.
Setting
1. There are several settings in the last of the Harry Potter movies, such as at the Gringotts Bank, in the ocean, and so forth. However, the setting that is most focused on is the Hogwarts School grounds, most likely because that is where the epic battle between Harry Potter and Lord Voldemort are supposed to take place.
2. This setting is significant for several reasons. Not only is it where both Harry Potter and Lord Voldemort learned how to use magic and grew up, but it is also the place where one of their lives will end. Thus, there is irony to the fact that where both characters grew up and began their life in the wizarding world will also be where one of the two people’s lives will end. Another reason why this setting is significant is that, as mentioned above, it is where the major battle between Harry Potter and Lord Voldemort will take place. This is important because the outcome of the battle determines how the world will be ruled.
3. What stands out about this setting is its massive size and intricate designs. The school looks like a castle, which makes you think of the middle-ages when knights and castle owners would find one another for power. The fact that we are brought back to Hogwarts at the end also makes the audience remember all the events that took place there and how significant the school is, both in the past and present. The school stands out among all other places because in all the movies, it was the major setting, and I still the major setting in the last movie.
Camera Work
1. There were several kinds of shots used in the movie. Wide and far away shots were used so that the audience could see the entire scenery. Then, there were far shots of the characters which allowed us to see them in action. There were also close up shots of many of the characters faces. The majority of the time, the close-up shots were used so that we could see the facial expressions of the characters or important objects.
2. There were all kinds of camera angles used. There was a bird-eye view of the scenery bellow, which allowed the audience to fully believe what was happening on the screen in front of them. Then, there were close-ups of faces, such as Voldemort’s face, which was filmed so that we were looking at his face as though on top of him. By doing so, we were able to clearly see all of his features and understand why he was such a frightening man. There were also shots that angled up in the sky because of all the magical events that take place up there, such as flying on magical creatures, flying on brooms, and so forth. Lastly, there were straight on shots, where we felt as though the characters were right next to us, allowing the audience to connect even further to the movie.
3. The camera has two major points of view, one parallel to a character (usually Harry Potter) so that we feel as though we are in his shoes, and at other times, bird eye view so we are like bystanders watching everything happen. I feel as though the director uses a combination of these two view so that the audience stays engaged and feels like they are in the main character’s shoes, however when the moment gets too intense, the birds eye view perspective is used so that the audience can feel safe as bystanders once more.
4. The camera usually moves with the movement of the characters. By doing so, the audience feels as though they are there with the characters moving and seeing everything that they are seeing. Basically, the movement of the camera allows the audience to have an out of body experience as though they are there in the movie as well.
5. The film uses slow motion is certain parts. For example, in the beginning of the trailer, there is a montage of memories that Harry Potter had at Hogwarts. By using slow motion here, it is like we are passing through time and reminiscing on the same events at the same time that our protagonist is thinking about them. This, once again, makes the reader feel like he is there with the character or is the character. Slow motion is also used when characters are falling, such as Dumbledore’s death falling off the balcony, because it adds dramatic effect and makes the audience hold their breath as each second slowly passes by.
6. The film is edited using several techniques. During the flashbacks in the trailer, the transitions are very fast and the pictures change from one to the next very quickly as though you are a person flickering through his/her memories. Otherwise, the transitions are smooth and are a bit slow, which makes it seem like the movie is flowing smoothly and seamlessly as though happening in real life. The fast transitions not only make my heart race and feel excited to see the movie, but once again, it parallels to the flickering of memories, making me feel like Harry Potter’s memories are my own. The smooth transitions help me become engrossed in the movie because they make it seem like the events happening on the screen are actually occurring in real life.
Mood and Soundtrack
1. In the beginning of the trailer, slow and rather gloomy music is played throughout the flashbacks, as though foreshadowing an ominous event to occur in the future of the film. Then, when we finally see Voldemort, the music changes and becomes more exciting. As soon as the exciting music starts, there are no more flashbacks and background information. Instead, it gives us glimpses of the action we will see in the upcoming movie. By using slow music, the audience feels sad and nostalgic of the past, and when the music changes, the audience becomes excited for what they are going to see. The slow music creates a melancholy mood, while the fast music creates excitement and makes the reader want to watch the film right away to find out what happens.
2. There are other sound effects which are used to make the film seem more realistic. For example, when Harry Potter, Ron, and Hermione are sitting on a dragon, you can hear wings flapping, and later you hear the dragon roar. By giving sound to the dragon, it becomes more realistic and believable. There are also abrupt shifts in the music so as to shock the audience and turn their attention away to a different part of the movie.
3. This film does not have any voice-overs. Instead, when the film wants to tell the audience something, they scene transitions into text to tell the reader something.
4. Besides music, mood is created with the images we see and how the actors convey what they are trying to act out. For example, when we see fire and explosions everywhere followed by our characters running with expressions of fear on their voices, we as the audience begin to feel scared and nervous as though we are running along with them. Everything we see on the screen influences the mood of the movie. The actors and their acting skills only enhance the effect of the images.
COMMERCIAL
#4 Dorritos: Pug Attack
http://www.youtube.com/user/adblitz
Character and Casting
1. The two characters in the video are unknown actors. By using normal, ordinary people, the commercial is able to appeal to a larger audience because it makes the viewers feel as though the product is one that anyone and everyone would like. There is one female and one male, and also a dog.
2. In this video, there are two characters and a dog. The woman and man appear to be dating. The motivation of the man in this video is to aggravate the dog and tease him by holding up a chip for the dog to eat. However, the dog is on the outside of the glass door, so the man wants the dog to foolishly leap and crash in to the glass door. Thus, the dog’s motivation is to obtain the Doritos chip. The female does not really have a motive except for the fact that she does not want her boyfriend to harm her dog.
3. Casting influences how I see the characters in many ways. When you use a famous actor who has been in many movies, you have a lot of work to compare the actor with. However, in the case of this commercial, the casting of regular, average-Joe characters makes it so that the product seems like one that anyone could have and purchase.
4. In this commercial, the actors are dressed in everyday clothing, or they could even be considered pajama-like. By dressing the actors in everyday clothing, we once again, get a sense that not only can anyone purchase and eat these chips, but you can also eat them anywhere, at any time of the day.
Setting
1. This video seems to be set at the woman’s home. We can assume this because she asks her boyfriend not to hurt her dog, showing that both the dog and the house are her property.
2. The significance of the setting being at the woman’s home once again shows that Doritos are a product that you can have anywhere and that anyone can purchase. The setting is also necessary for the plot of the story to work. When the dog jumps into the glass door to grab the Doritos, he ends up knocking down the door and landing on the guy. This would not have been possible if the setting was at a different location without a glass door.
3. What stands out about the setting is that unlike most commercials which are fancy and usually have unique backgrounds, the setting of house makes commercial stand out to the audience because it is like any other house, making the audience feel that once again, the product is accessible to anyone.
Camera Work
1. The commercial used to types of shots: close-ups and long shots. Long shorts were used to show the dog running while short shots were used to close up on the dog and the man’s face. By showing the long shots, we could see that some suspense was building because we did not know when the dog was going to slam into the glass door. By using short shots, we could see the eagerness of the dog to get the Doritos chip, and also the excitement and almost craziness of the man egging the dog on to come and get the chip. The effect of these two different shots were that suspense was able to be built and the emotions of the dog and the man were able to be conveyed.
2. The camera was almost always angled so that we could see the dog or the man straight on. By doing so, we felt as though we were there watching the man crazily egg on the dog and seeing the dog run, break the door, and fall on top of the man. In a way, the commercial is shot so that the audience almost takes on the role of the woman bystander watching everything happen.
3. The point of view of the camera is like we are a bystander to the event, once again, as if we were taking the position of the woman in watching all of this happen. We do not feel like the cameras are the eyes for the audience because we do not see what is going on in the perspective of the man, except for at the end when the dog slams and breaks the door, falling on top of the man.
4. The camera moves from the face and actions of the man to the running dog’s face. By switching from face to face, the audience unconsciously anticipates something to happen to the man because we know that close-ups are used so that the audience can see the emotions of the characters clearly. Thus, this motion is sort of a foreshadow for the audience as to what will happen by the end of the commercial.
5. This film uses slow motion when the dog is running at the door. Then, right when the dog hits the door, the motions are speeded up so that the man is quickly slammed to the ground by the door. By using slow motion, the audience built up anticipation and suspense to when the dog was going to hit the door.
6. The film is edited in a way that there are no transitions; the camera just goes from the face of the man to the face of the dog. By not adding any transitions, we can see the clear difference between the face of the man and the face of the dog. This also helps the commercial because by going from face to face and not adding transitions, the motions are allowed to happen faster, especially when the door crashes onto the man.
Mood and Soundtrack
1. The only time there is music is when we see the slow-mo of the dog running towards the door. This is used to once again, build anticipation and suspense at to what will happen next. As the dog gets closer and closer, the music seems to intensify. It then stops abruptly as the door crashes onto the man, so that we can hear the crash loud and clearly.
2. The only other sound effect is the crunching of chips at the very end of the film. This is used to remind the audience of what the whole commercial was about: Doritos.
3. There are no voice-overs used in this commercial. Instead, we only hear the voice of the man egging the dog forward, and once, we hear the woman’s voice. By not using any voice-overs, the commercials appeals more to the public because the characters are your normal, average-Joe sort of characters.
4. Besides music, the mood of the commercial is heavily influenced by the man’s acting. The man eggs the dog on almost maniacally, making it seem like something very serious or dramatic is about to happen. By acting so dramatically, the man is able to enhance the effect of the music. Not only that, but combined with the slow-motion of the dog running, the audience can really feel the anticipation and suspense building up as the dog gets closer and closer to the door.
FA 1435 Introduction to Electronic Art and Design: FA 1435 Introduction to Electronic Art and Design...
Nike Chicharito
1. Who is in the video?
Javier Hernandez and some other people.
2. What is each person’s motivation in the video?
The motivation of this video is that the other people that are in the video want to do what javier Hernandez has acomplished and they also want to be like him the in the field and out of the field.
3. How does the casting influence how you see the characters?
Javier Hernandez wants to let other kids know that if you work your hardest you will acomplish what he has accomplishes if you do your best and work your hardest.
4. How do costumes contribute to how you see the character?
Javier Hernadez is ready to play soccer and he also has the Nike shoes that he is promoting.
Setting
1. Where is the video set?
The video takes place in a soccer field.
2. Why/how is this setting significant?
It’s significant because he is in a soccer field practicing and that what’s the commercial is about.
3. What stands out about the setting?
The setting stands out because is what this person does, and where we all play in fields
Camera Work
1. What kinds of shots were used in the video? (Long, wide, etc) How did they affect the story?
There were varieties of shots in these short and close ups. And I don’t think it affects the story because the commercial is zooming in when he is showing different people.
2. What kind of camera angles was used?
The camera angle is based where he has the ball or when he is taking.
3. What point-of-view do the camera angles suggest? Is the camera acting as the eyes of a character or of the audience?
The camera angle focuses in the eyes of the character.
4. How does the camera move? What effect does camera movement have on viewers?
The effect the camera movement have on viewers the audience has a better understanding of what’s going on the field and what is he doing.
5. Does the film use slow motion?
yes, the film use slow motion.
6. How is the film edited? What effect does the editing have on you?
The film is edited very nice, the effect that is has when he is doing his soccer tricks are pretty good.
Mood and Soundtrack
1. Is there music? How and when is it used? What is its effect? What mood does it create?
Yes, there is music. It’s used to motivate the viewers in every little scene that he is in it there is a different kinds of sounds.
Are there other sound effects?
Yes, the sound of kicking the soccer ball.
3. Does the film make use of voice overs? When? What is their effect?
Yes he is saying that anyone could do what he is done. He says all that when he is kicking the soccer ball.
4. How else besides music is the mood created?
The expressions on his face when he is running.
1. Who is in the video?
Ryan Gosling and Rachel McAdams
2. What is each person’s motivation in the video?
The motivation of this video is that they both want to be together but their family doesn’t want them together.
3. How does the casting influence how you see the characters?
They both do what it takes to be together no matter what their parents said.
4. How do costumes contribute to how you see the character?
The costumes in the video help you create that they live in a small town.
Setting
1. Where is the video set?
In a small town and the city.
2. Why/how is this setting significant?
It’s significant because the story has many things to say about how they got in love in the small town.
3. What stands out about the setting?
The setting stands out because is where they want to be is, and it’s where they are both happy..
Camera Work
1. What kinds of shots were used in the video? (Long, wide, etc) How did they affect the story?
There were varieties of shots in these short shots and wide shots. It affects the story because the shots are so short that it doesn’t gave us to much information about this video.
2. What kind of camera angles was used?
The camera angle is based where they met again in every scene and he uses high view.
3. What point-of-view do the camera angles suggest? Is the camera acting as the eyes of a character or of the audience?
As the eyes of the audience because it doesn’t shows us a lot of this video.
4. How does the camera move? What effect does camera movement have on viewers?
Every time that the camera moves it has a different scene.
5. Does the film use slow motion?
yes, the film use slow motion.
6. How is the film edited? What effect does the editing have on you?
The film is edited really nice , it makes you want it to watch it after seeing all those short scene.
Mood and Soundtrack
1. Is there music? How and when is it used? What is its effect? What mood does it create?
Yes, there is music. It’s used to make the viewers cry and be sad for all the things that they face
Are there other sound effects?
No
3. Does the film make use of voice overs? When? What is their effect?
Yes there is a narrator telling the story. Their effect is that they made it more real.
4. How else besides music is the mood created?
The music that they play makes us the viewers sad. http://www.youtube.com/watch?v=sNtu3NG-Gk0
Trailer
Character and Casting
Who is in the video?
Bailee Maddisn, Kaite Madison and Guy Pearce.
What is each person’s motivation in the video? (In other words, what does each character want?)
Bailee wants the scary shadows to go away but when she tells her parents about and after a while her mom believes her but his dad is still in denial.
How does the casting influence how you see the characters?
The casting influences how I see the characters because Bailee does funny movies and not scary movies so I can’t take her seriously.
How do costumes contribute to how you see the characters?
The costumes that the main characters wear make them see them like ordinary people but the “monsters” and the whole makeup that go into them makes them look “scary”.
Setting
Where is the video set?
The video setting is in an old house.
Why/how is this setting significant?
The setting is significant because it gives it a eerie look and adds to the suspense of the story.
What stands out about the setting?
The part that stands out in the setting is the basement because there is a scary scene there.
Camera Work
What kinds of shots were used in the video? (Long, wide, etc) How did they affect the story?
Some of the shots made in the video was close-ups to build the suspense and then have a scary guy pop out.
What kind of camera angles was used?
The type of camera angles that were done were like if the camera was hiding from the characters so the viewer feels like he is inside the movie.
What point-of-view do the camera angles suggest? Is the camera acting as the eyes of a character or of the audience?
The camera has a sometimes a point of view of the audience, sometimes of the shadows, and sometimes of the little girl.
How does the camera move? What effect does camera movement have on viewers? The camera moves as the main characters run or move. The effect that the camera has on the viewers is that it shows their expression and how they feel.
Does the film use slow motion?
The film does not use slow motion.
How is the film edited? What effect does the editing have on you?
The film was edited by taking shots around the whole house and putting them all together to create a scene that could last an hour and putting it in 2 minutes.
Mood and Soundtrack
Is there music? How and when is it used? What is its effect? What mood does it create?
At the beginning of the trailer there is like piano music which adds to the thrill and suspense of the trailer. It creates a scary mood.
Are there other sound effects?
There is like explosive affects or strong sound when something pops out.
Does the film make use of voiceovers? When? What is their effect?
The film does not use voiceovers.
How else besides music is the mood created?
By the sound effects.
Commercial
Character and Casting
Who is in the video?
Eminem is in the video.
What is each person’s motivation in the video? (In other words, what does each character want?)
The character wants to persuade the people to buy the Chrysler.
How does the casting influence how you see the characters?
The casting influences how I see the character to get me more pumped for the car because Eminem has motivated songs and beats.
How do costumes contribute to how you see the characters?
The costumes influence how I see the characters by telling me that great things come from urban places like Detroit and Eminem is not dressed all suited up.
Setting
Where is the video set?
The video set is in the streets of Detroit.
Why/how is this setting significant?
The setting is significant because it shows the uniqueness of the car.
What stands out about the setting?
The thing that stands out about the setting is the harsh cold climate which makes the car look good.
Camera Work
What kinds of shots were used in the video? (Long, wide, etc) How did they affect the story?
Close up shots and long shots were used in the footage. The close up shots was to give the viewer the suspicion of who’s driving the car. The long shots are to show the setting and where the car is going.
What kind of camera angles was used?
The type of camera angles that were used were rotation and straight shots.
What point-of-view do the camera angles suggest? Is the camera acting as the eyes of a character or of the audience?
The camera is acting in the eyes of the audience to see where the main character is going and how he connects with car.
How does the camera move? What effect does camera movement have on viewers?
The camera stands still but changes shots a lot wich gives the viewer of the whole world being yours and being still.
Does the film use slow motion?
The Film does not use slow motion.
How is the film edited? What effect does the editing have on you?
The film was edited to show parts of Detroit and going back to the car and then the main character. This made me pay more attention on the video.
Mood and Soundtrack
Is there music? How and when is it used? What is its effect? What mood does it create?
There is a song of Eminem playing. It is used trough out the whole video to lead to the big finally. It keeps us watching the video. It creates like an inspirational mood.
Are there other sound effects?
There is sound effect of construction.
Does the film make use of voiceovers? When? What is their effect?
The film does use voiceovers. There is a person talking the whole time which tells us about how badass the car is.
How else besides music is the mood created?
The mood is created by the setting.
Links:
Trailer- http://www.youtube.com/user/adblitz
Commercial- http://trailers.apple.com/trailers/independent/dontbeafraidofthedark/
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